Des,
I will make some general observations which may be taken the wrong way but are intended to be constructive. I don't know about your venue so my comments are across the board.
Fund raising is more than ever about planning. I used to be a fundraiser for CP and it won't surprise you when I tell you that I took it very seriously and tried to prepare meticulously. I looked at it purely and simply that if I failed the cats would be totally let down. Nobody said it is easy but that in itself is a challenge.
You need a game plan. Imagine you are a shop owner with a lot of competition. What are the opposition up to? How can you survive and what can you offer? You need to know what alternative charities are doing and offering.
Costing venues, where they are located and how well they are advertised is part of the preliminary process before you even consider a site. It is no good getting a cheap rate if it is way off the beaten track and nobody knows about it.
More than ever in this day and age you need to interpret the restrictive rules, where possible, more liberally. I know! I would say that, wouldn't I? However, it is a fact of life and playing by all rules and regulations is only fine if everyone does it but life ain't like that and many rules make no sense.
Fundraising is wearing especially if your colleagues don't all pull in the same direction (part of my problem with the local CP)
What do you get out of it? Very simple and you can't buy it. The knowledge that you have pulled out all the stops to help the felines in your care. Just look at Tan, Steven & Gill with this year's calendar. They probably wouldn't admit it but they have crossed over the wire in achieving an aim and can be very proud. Focus, drive, determination and skill. I am sure that they would be the first to admit that this does not come naturally - at least I hope so!!!
So what are my credentials? I am not a salesman in the true sense of the word; nor have i ever been. I was happy to have got more money for a sponsored CP walk than any other branch one year because I got many members (if not committee) on board. I helped to source and buy products for sale; that is a grey area because funds are small and you don't want to be sitting with unsold merchandise in your lockup for a long period as you are not even covering your outlay so rational assessments (rather than those of the heart) have to be made. I am a quiz master each year for a charity that selects an animal charity and we regularly raise over £!000 net on the night. The main organizer is a joy and switched on., so we work well as a team. The last beneficiaries have been a Cypriot cat charity and Spana.
You have to be assertive and I am sure you will have no difficulty with that
I attended one small cat show event where nobody was coming upstairs to look at the charity and trader stalls. Everyone was, quite rightly, moaning as takings were poor. It was no good moaning amongst themselves so I went downstairs to the show and found the MC. he said he would make an announcement but he didn't. After about 15 minutes I returned and asked wether there was a problem. He said he was busy in a totally uninterested tone. Up to then the organizers had been interested in getting stall fees. As I asked how difficult it was to make an announcement, I lost patience and grabbed the microphone to make my own announcement. People were unaware that there were stalls upstairs and gradually came to visit which kept everyone happy apart from the guarder of the microphone.
I say this not for affect as not everyone, thank God, is built the same way. It is important to make your presence felt in as nice a way as possible.
My fundraising activities have been severely curtailed this year due to health reasons but i hope to resume.
If you go to the National Cat Show at Olympia next month, take a look at how some of the CP stalls prepare. I have always been impressed by a few including North Hertfordshire, Ely & district (?) and Basildon.