I've got ads in two local papers, put posters in "local" shop, vet and recycling tip also put posters around all dog walking areas, have called in to all the houses in our surrounding area only four of them had ever seen our cat, in fact I have only ever met five of these households before and I have lived here near 10 years! We seem to live in no mans land. I have branched out with posters, about 5 mile radius and have made calls to cats protection where Bean came from and two rescue places. I go out every evening calling and tapping his dish but only from the garden and in the day go into the woods and field looking and calling him. We have a Patterdale who also misses him and we keep sending him off to look for him, in all the hedgerows.